Step behind the camera as Jamal Liggin serves as Movement Director for a Nike Jordan campaign featuring NFL All-Pro Maxx Crosby. From movement coaching and athletic execution to performance planning, this behind-the-scenes look showcases the work required to bring elite athletes and global brands together on set.

As a movement director, Jamal works closely with athletes and production teams to ensure every drill, sprint, and movement is authentic, powerful, and camera-ready. His experience coaching professional athletes allows him to bridge the gap between elite performance and world-class storytelling.

Whether training athletes, consulting on commercial productions, or developing performance systems for global brands, Jamal Liggin continues to help athletes and organizations perform at the highest level both on and off the field.